Hyderabad, October 9, 2014: BlackBerry is all set to take personal genomics in India to the next level with the new MapmyGenome app. A prerelease demo version of the app was unveiled on October 9, 2014, at the Blackberry Passport launch in Hyderabad. This unique app will soon be accessible to BlackBerry users, allowing them to buy personal genomics services, track their orders and view their reports on their phones. For physicians recommending genetic tests, this app helps them connect better with their patients, with access to health history, reports and genetic counselors’ recommendations.

 MapmyGenome uses state-of-the-art technology to decode and understand an individual’s DNA and provides actionable steps for individuals and their physicians towards a healthier life. The company offers a variety of mapping tests such as Genomepatri™, Cardiomap™, Oncomap™, Gynaecmap™, Brainmap™, etc.

 Speaking about the app, Annie Mathew, Director, Alliance and Business Development, BlackBerry, India commented, “For today’s digital consumer the smartphone is a critical aspect of their lives and applications are redefining usage right from information to entertainment to utility. MapmyGenome is a unique application that will help users with useful and vital information about their genetic mapping and DNA constructs to enable greater consumer awareness and health consciousness, all with a single click on their smartphones.”

 Anu Acharya, CEO of MapmyGenome, said, “We are excited to partner with Blackberry for this app to help our consumers improve their quality of life by getting insights into what genes say about their health and provide actionable steps. We also plan to extend our engagement with physicians and consumers beyond the genetic report towards prevention.”

About MapmyGenome Blackberry App

The MapmyGenome BlackBerry app will allow users to buy personal genomics services, track their orders and view their reports and recommendations on their phones. For physicians recommending genetic tests, this app helps them connect better with their patients, with access to health history, reports and genetic counselors’ recommendations. Designed on BlackBerry Passport, this app harnesses the benefits of the device such as wholesome view, larger screen size, screen clarity, and soft touch keypad. For doctors, this is a handy way to track and view patients’ medical history and reports in a sleek device that fits their palm. The app is designed to meet MapmyGenome’s requirements of data security and doctor-patient confidentiality.

About MapmyGenome

MapmyGenome is a molecular diagnostics company for people who are proactive about their health. Their products provide insights into the genetic basis of individuals’ health, including traits, lifestyle, drug responses, inherited conditions, and diseases. By combining genetic report and health history with genetic counseling, MapmyGenome provides actionable steps for individuals and their physicians towards a healthier life.

Some of MapmyGenome’s personal genomics products include – Genomepatri™, a comprehensive DNA-based health report covering over 100 conditions; Cardiomap™ DNA-based cardiac profile; Gynaecmap™, women’s wellness predictor; Oncomap™, cancer profile; SMARTSPORT™, best sport and fitness indicator; and Brainmap™, for neuro, cognitive, psychiatric, and lifestyle wellness.

In addition to personal genomics, MapmyGenome offers brain wellness and molecular diagnostics.

For more information, visit www.mapmygenome.in